Calgary’s Neo Financial is partnering with Junior Achievement of Canada to launch the JA Money card— powered by Neo.
The JA Money card marks a turning point for young Canadians centered around financial education, digital convenience, and rewards for students.
The prepaid Mastercard is a debit card alternative ushering in a new era of financial empowerment for young Canadians, enabling teens from the age of 13, to take control of their finances in a safe, secure, and educational environment.
“With the vast majority of parents opening accounts for their children at the same financial institution where they themselves bank, the banks haven’t innovated to meet the needs of young Canadians,” said Andrew Chau, CEO of Neo Financial.
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“Through our partnership with JA Canada, Neo will empower the next generation to take control of their finances. Together, we’re creating a generational shift of financial independence for young Canadians, making it more accessible, more modern, and more relevant to youth than ever before.”
The JA Money card opens the doors to a library of financial literacy curated specifically for students, launching in the coming weeks — designed to help students build skills and confidence today and every day as they build their financial future.
JA Canada joins an exciting roster of Neo partnerships, including Tim Hortons.
Earlier this year Calgary-headquartered Neo Financial collaborated with the Canadian icon to introduce Tims Financial which included the Tims Mastercard Credit Card, powered by Neo Financial.
The Tims Credit Card has no annual fee and earns Tims Rewards Points everywhere you shop, with up to 5 points per dollar on most gas, groceries and transit purchases, and up to 15 points per dollar when you use the card on eligible purchases at a Tim Hortons restaurant and scan for Tims Rewards.
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