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ZayZoon Launches Perks Marketplace to Boost Employee Financial Wellbeing

June 10, 2025 by Newsdesk Leave a Comment

Calgary’s ZayZoon is expanding its suite of employee benefits with the launch of its new Perks Marketplace, furthering its mission to strengthen the employer-employee relationship through financial wellness.

The company, known for its Earned Wage Access (EWA) platform designed for small and mid-sized businesses, is introducing a redesigned experience that offers employees exclusive savings, financial tools, and wellness support.

Free for employers and easy to implement, ZayZoon gives workers the flexibility to access their earned wages whenever and however they choose, while also providing educational resources to help break the cycle of living paycheck-to-paycheck.

This latest release follows the company’s earlier introduction of a Rewards and Recognition product and signals ZayZoon’s evolution into a full-service financial benefit platform tailored to the needs of today’s workforce.

“Employee expectations have evolved faster than most employers can keep up,” said Darcy Tuer, CEO of ZayZoon. “Frontline workers especially aren’t getting the sorts of benefits that we see in other sectors. The Perks Marketplace helps close that gap, giving every employee access to tools that support their financial health and overall wellbeing.”

The expanded offering supports new financial use cases including credit-building, tax-filing, and money management. Tuer hinted at more to come, with new features already in development—such as opportunities to earn additional income directly through ZayZoon—and plans to offer dozens of perks by year’s end.

“This isn’t just a bigger perks package, it’s a smarter way for employers to tackle retention and engagement,” added Tate Hackert, Chief Strategy Officer at ZayZoon. “With the Perks Marketplace, employers can offer meaningful benefits that support every employee and strengthen their business from the inside out.”

The launch is part of ZayZoon’s broader goal to deliver a comprehensive solution for the evolving deskless workforce—helping employers better attract and retain talent in today’s competitive landscape.

ZayZoon raised $67 million in Series B funding last year, led by Viola Fintech with participation from Intuit Ventures, Framework Venture Partners, and Export Development Canada (EDC).

Filed Under: News Tagged With: ZayZoon

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