A Calgary-based startup developing emergency management intelligence technology has launched its flagship offering.
Traverse Analytics, founded in 2024 by Amber Rushton, today unveiled Resilisight, a cloud-based platform designed to transform disaster insight into foresight through the power of human intelligence, technology, and data.
Rushton, who serves her startup as chief executive officer, says the product launch is a “critical milestone” for her company.
Resilisight, according to Rushton, “equips leaders with clearer foresight and stronger decision capacity, enabling proactive, resilient solutions instead of reactive recovery.”
The platform achieves this by uniting predictive modelling, geospatial intelligence, dynamic visualization, and operational readiness scorecards in a single, intuitive platform, according to a statement from the Alberta firm.
“By blending sport visualization with disaster ecology, we harness the mental grit, strategy, and situational awareness of sport to illuminate a full-spectrum view of risk before disasters strike,” explains Rushton.
The City of Dryden’s fire department has been using tech from Traverse Analytics, which gave the department “a refreshing new lens on the risks we face,” according to Fire Chief Chris Wood.
“Their expertise and collaborative approach help us see both the known and the unseen more clearly, strengthening our confidence in how we prepare for the future,” Wood stated.
The platform could also save businesses. According to data from the U.S. Federal Emergency Management Agency, a majority of businesses which close due to disaster fail to reopen—or reopen too late to recover losses.
Rushton, an adjunct instructor and content developer for the Fire Services Executive Management Program at Humber College who also serves on the Board of Directors with Firefighters Without Borders, sees use cases for Resilisight ranging from entities like government bodies and land stewardship organizations to all manner of private sector organizations.
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