The National Basketball Association has taken an equity stake in StellarAlgo, the Calgary-based data company that helps professional sports teams better understand and predict the spending habits of fans. In addition to the NBA becoming a “meaningful equity holder,” StellarAlgo announced a multi-year, league-wide strategic partnership that will see them provide all 30 NBA teams […]
StellarAlgo
StellarAlgo Raises $16.5 Million Series A
Calgary’s StellarAlgo, the leading customer cloud platform for the sports and live audience industry, announced today a $16.5 million Series A funding round led by Toronto-based Carallas Holdings. Other new investors include Newbound VC, and Bleacher Report founder Dave Finocchio. The round also included follow-on investment from existing shareholders Accelerate Fund II, Bluesky Equities, and […]